Collaborating with brands to foster holistic workplaces, vibrant cultures, and flourishing businesses
Who We Serve
Consumer Wellness
We create, elevate and nurture growth for brands seeking to make a healthy difference for people and planet, through clear strategy, purposeful ideas and emotively-driven creative.
- Brand creation & elevation
- Brand experience design
- Creative campaigns
Corporate Wellbeing
We collaborate with organizations to unlock the passion and potential of their greatest assets – their people – through a purpose-led wellbeing-focused approach to employer brand, experience, and culture design.
- Employer branding and employee value proposition
- Corporate well-being program design and delivery
- Employee experience and environment design
- Culture strategy
Sustainable Building
Embrace your uniqueness and let it shine. In the realm of government contracts, where procurement officers highly value sustainable practices and impeccable safety records, we help you establish a foundation of trust. It’s about building a reputation of reliability and commitment to sustainability before you even place your bid.Â
- Targeted Marketing Campaigns
- Educational Content
- Community Engagement
- Partnerships and Collaborations
Paon Marketing
Who We Are
We partner with brands to transform workplaces into havens of health and happiness, fostering vibrant cultures and driving business success through wellness and creativity. Whether you’re a small business seeking accountability to elevate your DIY efforts to the next level, or a bustling enterprise in need of our full range of support, we’re here to guide you every step of the way. Discover our unique approach to nurturing both emerging and established brands – visit our About Us page to learn more about our journey and ethos.
Paon Marketing
Digital Marketing Services
Strategy & Accountability
Everyone needs a guide and a companion for the journey. We can help you plan and keep your marketing plan on track.
Authentic Branding
Consumers are drawn to brands they trust, beyond the products they sell. Let us assist in refining your brand image and messaging to resonate with this discerning market.
Content Marketing
Craft compelling narratives that resonate deeply, sparking motivation and building lasting loyalty. Choosing us ensures not only an authentic story, but also swift and effective execution.
Social Media Marketing
Widen your network to engage effectively with your target audience. Learn how leveraging social media, SEO, and analytics can drive traffic and foster customer loyalty.
Paon Marketing
Our Process
Discovery
In this initial stage, we gather information about where your business is, what your goals are. This is the most critical stage of the process, because here we find out who you are and what you want to accomplish. We get to dream big together during discovery!
Strategy
Now we start developing a specific strategy and building the foundation for your first campaign(s). We analyze what is and isn’t working for your competitors, and we learn your story. Then we use a comprehensive content marketing strategy to determine how and where we’ll tell it.
Development
Our team starts building your campaign, and ensuring that you have the digital infrastructure set up to support it. You may have decided that you want content released on channels you’ve never used before. Here we’d be setting up channels, landing pages, creating your content, etc.
Delivery
Once content has gone through our quality control process, it’s released where it will have the most impact. Each post is designed to generate an action from your audience, whether it’s as simple as engaging with your content or a design optimized flow to a service you want to promote right now.
Measure & Analysis
How did we do? Here’s where we find out. We don’t wait till the conclusion of the campaign, but collect and interpret data continuously as it appears. Each new metric helps us understand what is and isn’t working, so we can lean into what is.
Refine
The remaining content for the campaign is tweaked based on the information we’ve gathered during testing, and the testing never really stops. At the conclusion of the campaign, the data we’ve gathered is used to improve the content for the next campaign.
Let’s Get Started
Ready To Make a Real Change? Let’s Build this Thing Together!
Paon Marketing
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